Brand Strength

Brand Strength

Research endorsement

• Jointly developed by the Sleep Research Center of the National University of Singapore
• Obtained HSA (Health Sciences Agency of Singapore) health product certification

Supply chain advantages

• Directly harvested from natural melatonin planting base in Malaysia
• Island wide convenience store/Watsons/Guardian channel coverage

Real data verification

• Born in Singapore, a city that never sleeps, with a large number of real insomnia samples
• User repurchase rate of 62% (20% higher than the industry average)

Brand Honor Wall

Slogan

With Wity Tonight, Feel Alive by Light

When encountering Wity's wisdom at night, the morning will return with vitality. From deep sleep to awakening, embark on an efficient and light new day.

Mission: Inject relaxing magic into every night and regain high-quality sleep synchronized with the universe

Vision: To become the most trusted circadian health brand in the Asia Pacific region

Brand Key Words

WITY WAYS 洛神月

Brand Key Words

Wisdom

W
W

Wisdom

Moon-phase inspired melatonin release technology

I

Intuition

Neuroscience-backed adaptive formulas

T

Tranquility

L-Theanine & chamomile blend for gradual relaxation

Y

Youthfulness

Anti-glycation benefits for skin health

Brand Introduction

Wity Ways 洛神月 is a scientific sleep brand originating from Singapore, specializing in health manufacturing since the 1980s.
For over 40 years, we have been committed to recreating the nighttime restorative power of tranquility and youthfulness for modern people, using wisdom and intuition as our cornerstones. In a fast-paced world, Wity believes that genuine technology is about restoring the primal tranquility to every night.
Wity Ways —— With Wity Tonight, Feel Alive by Light

Brand Manifesto

Sleeping Peacefully Beneath the Starry Sky
When I was young, my grandmother used to say that gazing up at the stars would bring me a peaceful slumber.
As I matured, the night sky in Singapore shone brightly, resembling an eternal galaxy,
Yet it left countless individuals tossing and turning in their beds.
This is a global hub, a city that never sleeps—
A metropolis with a 24-hour vibrant pulse,
A culture of intense work,
Days and nights flipped across time zones,
Silently depriving people of their most cherished sleep.
And so, Wity Ways 洛神月 was born.

With Wity Tonight,
Feel Alive by Light